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MCDONALD'S DRIVE THROUGH CAMPAIGN

McDonald's Chevy-Go-Lucky was a a promo specific to drive-thru purchases at any McDonald's branch. Xurpas Enterprise built the microsite, drivetomcdo.ph, providing their target market a seamless way to register and earn entries.

BEE HOTTAH SMS MARKETING CAMPAIGN for JOLLIBEE

One of the Philippines' first mobile marketing campaigns, Jollibee "Bee Hotta" promo ran in all Jollibee stores nationwide. Customers who purchased a Jollibee Value Meal and upsized their Coke got a scratch card that contained a unique code. To join the promo, customers had to text the unique code to 2600. Each code gave the customers a chance to win Hotta gadgets and premium items.

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